Are you a marketer?  Does your work depend on understanding a demographic profile?  Mine does.  It is the core driving element of every decision.  And I don’t like surprises.  So in my quest to form a string of bloggers that can connect the demographic continuum and create a solid blog focus group, I have started with myself.  I am Dave.

I’ll keep it simple.  My observations short and to the point except when I’m on a rant.  I am often on a rant.  I’ll pick the products to review, the services for which I’ll comment, and the brands I discuss …to start.  Then I’ll ask for your help.  You can challenge me on my opinion.  I’m not always right – even with my own marketing.

Everything starts as a small idea.  Small ideas can get big very quickly. Some become lost, others become shows… “The Big Idea” with Donny Deutsch is a show that speaks to an audience in our market space.  We hope to pick and place some winners.  If you’re intrigued, you’re one of us and I hope you will follow and comment.